If you’re an artist or designer looking to turn your passion into a profit, selling stickers and art prints on online marketplaces like Etsy, Redbubble, and Society 6 can be a great way to get started. These platforms offer easy-to-use tools, a built-in audience, and the ability to reach a global market. But, like any business, it’s important to know the ins and outs before you jump in. In this blog post, we’ll take a closer look at the pros and cons of each platform, as well as tips and tricks for making the most of your online shop.
Etsy
Etsy is one of the most popular online marketplaces for independent artists and designers. Its focus is primarily on handmade and vintage items, but it also includes a wide variety of digital products, including stickers and art prints. Some of the pros of selling on Etsy include:
- Low listing fees: Etsy charges just $0.20 to list an item for four months.
- Built-in audience: Etsy has millions of active buyers looking for unique and creative products.
- Customizable shop: You can customize your shop with your own branding and messaging, making it easy to create a professional-looking online presence.
- Easy to use: Etsy’s platform is user-friendly, making it easy for beginners to navigate.
However, there are also some downsides to consider:
- Competition: Because Etsy is so popular, there’s a lot of competition. It can be difficult to stand out among the millions of other sellers.
- Limited customization options: While you can customize your shop, there are limits to how much you can do.
- Limited marketing tools: Etsy doesn’t offer many marketing tools to help promote your shop.
Redbubble
Redbubble is another popular online marketplace for artists and designers. It’s a bit different from Etsy in that it doesn’t focus on handmade or vintage items. Instead, it’s a place for artists to sell digital designs that are printed on a variety of products, including stickers and art prints. Some of the pros of selling on Redbubble include:
- No upfront costs: Unlike Etsy, Redbubble doesn’t charge listing fees. Instead, you earn a profit from each sale.
- Wide variety of products: Redbubble offers a wide variety of products for you to sell your designs on, including stickers, art prints, and clothing.
- Greater control over pricing: Redbubble gives you more control over pricing than Etsy, allowing you to set prices for different products and sizes.
- Marketing tools: Redbubble provides some marketing tools such as tagging and the ability to offer discounts.
However, there are also some downsides to consider:
- Fees: Redbubble charges a higher fee per sale than Etsy.
- Limited customization options: While you can customize your shop, there are limits to how much you can do.
- Limited control over production: Because Redbubble handles the production and shipping, you have less control over the final product and delivery.
Society 6
Society 6 is similar to Redbubble in that it’s a platform for artists and designers to sell their digital designs printed on a variety of products. Some of the pros of selling on Society 6 include:
- No upfront costs: Just like Redbubble, Society 6 doesn’t charge listing fees.
- Wide variety of products: Society 6 offers a wide variety of products for you to sell your designs on, including stickers, art prints, and home decor.